01 — Case Study

AGASSI World

An original performance-film project developed as a complete visual world, told across two chapters through one shared language of character, light and motion.

Role
Concept · Art Direction · AI Visual Production
Disciplines
Worldbuilding · Key Art · Film
Year
2024
AGASSI World — the parade

The Idea

It didn’t begin with a brief for a music video. It began with a question: what would this world feel like if you could step inside it? From there, I developed two chapters with different moods, held together by the same language of character, light and movement.

World 001

— The Jazz Chapter

Saxophone detail Trumpet player

World 002

— The Motion Chapter

Leap On the stairs Boots in motion